Smartphones are dramatically changing how we function as a society. From communicating with one another to paying bills to getting the latest news — the mobile web is dominating our lives like never before. For those working in the nonprofit sector, it’s almost impacting the very way people give, too. No longer is it enough […]
Saying “thank you” is more than just good manners. Showing your gratitude can open the door to more relationships and opportunities, according to a 2014 study published in Emotion. If you’re a nonprofit, you can never have enough of that! When expressing thanks is done right, recognition can even encourage future gifts and continued involvement, whether through […]
Break the Gala Mold It’s the time of year when nonprofits get down to business with planning their upcoming fundraising galas and events. With it comes expectations of donning cocktail attire, sitting down to a plated three-course dinner, and listening to sponsor speeches that ask attendees to reach into their pockets to support a cause. […]
As someone who has written grants for over 14 years, I am familiar with the ups and downs that go along with the grant-seeking process. There is always a great deal of excitement when building relationships with funders and finding new opportunities, but there are also many uncertainties. After years of doing this work as […]
For some nonprofits, utilizing mobile donations or text-to-give as a part of their overall marketing plan can be a little intimidating—and we totally understand. After all, there was a time when this method of donating was just not a viable solution for most small nonprofits. The Early Days The ability to make a mobile donation […]
Generating funds for your nonprofit has never been easier, thanks to the massive rise in social media. While choosing the right social media platform can be overwhelming, nonprofits should definitely not ignore the power of Facebook. In fact, according to Facebook, 150 million of the 1 billion people who use the social network are connected […]
It’s no secret that our society is filled with lots of non-profits dedicated to making the world we live in a better place. Unfortunately, not all of them are legit, forcing potential donors to really think twice before they donate. At the end of the day, it all comes down to trust. In this article, we explain how you can easily gain the trust of your donors with these eight simple tips.
While social media can be fun and addictive—it can also be stressful and overwhelming. This is especially true for small non-profits on a tight budget and limited time. But don’t fret! There are several things you can do to take your social media campaigns to the next level. Epstein Creative shows you how.
Read more
A new type of giving is sweeping the nation and gaining popularity among donors—especially with Millennials. What it is and why non-profits need to care.
There was a time when marketers steered far, far away from advertising to older Americans online. Many simply believed seniors and baby boomers just weren’t interested in the Internet. However, the research indicates otherwise. With more than half of older Americans now online, marketing to them via the web has never been more important.
